To be fair, you have to have a very high EQ to understand Bojack Horseman. The humor is extremely insightful, and without a solid grasp of social psychology most of the jokes will go over a typical viewer’s head. There’s also Bojack’s nihilistic outlook, which is deftly woven into his characterisation – his personal philosophy draws heavily from Charles Bukowski’s literature, for instance. The fans understand this stuff; they have the intellectual capacity to truly appreciate the depths of these jokes, to realize that they’re not just funny- they say something deep about **MENTAL HEALTH**. As a consequence people who dislike Bojack Horseman truly ARE NOT tuned in with the people around them- of course they wouldn’t appreciate, for instance, the humour in Bojack’s quizzical catchphrase “What are **YOU** doing here?!” which itself is a cryptic reference to Stephen Chbosky’s coming-of-age epic *The Perks of Being a Wallflower.* I’m smirking right now just imagining one of those close-minded bigots scratching their heads in confusion as “sad horse do drugz” unfolds on their screens What sad, sad people… how I pity them. 😂 And yes by the way, I DO have a Bojack tattoo. And no, you cannot see it. It’s for the ladies’ (or guys’) eyes only- And even they have to demonstrate that they’re within 5 EQ points of my own (preferably lower) beforehand.